Kalos logo over a water photo background.

Kalos Collaborative

Kalos Collaborative is a boutique consulting group bringing enterprise-grade strategy and solution design to mission-driven organizations. As a newly founded company, they needed a brand that reflected its ethos, rigor, and purpose. SPGR Studio developed a visual identity to match—grounded, thoughtful, and built to scale.

Drawing from the founder’s background in environmental and water sustainability, we anchored the palette in rich, earthy tones. The K-shaped logo serves as an abstract symbol of impact and doubles as a flexible graphic element, with modular forms that act as building blocks across the brand. We translated this direction into a color-accessible brand guide, complete with refined typography and clear guidance for logo and graphic use.

SPGR also designed and built a streamlined one-page Squarespace site, ensuring an intuitive experience for prospective clients. We continue to support Kalos Collaborative as their brand evolves and grows.

Services

  • Creative direction
  • Logo design + brand system
  • Brand guidelines
  • Typography
  • Custom graphics
  • Graphic design support
  • Page designs
  • UX/UI
  • Squarespace website
Variations of the Kalos logo.
Sample Kalos business card.
The custom Kalos K-pattern.
Kalos' color palette and color codes.
Sample Kalos slide.
"Sophie brings an innovative but accessible approach to her design process. I was nervous about finding the right embodiment for my brand because Kalos Collaborative serves a large swath of clients from Fortune 500 companies and startups. The former often expect a more modern and digital aesthetic, while the latter at times look for a more approachable and welcoming aesthetic that matches the constituents they serve. Having developed brands for clients across the spectrum of organization, Sophie understood where I was trying to go with Kalos’ brand and built a brand identity that bridged the different audiences effectively."
— Sam Riemer, Principal Consultant, Kalos Collaborative